For developers
Sell your scheme to the investors who buy abroad.
Crown Continental puts new-build and off-plan developments in front of UK and international investors, then follows every enquiry through to reservation. For developers in our markets, and for those entering them.
- Markets
- 7
- Developments listed
- 82
- Offices in our network
- 5
01What we do for developers
From launch plan to signed reservation.
Take the whole service, or the one part your own team doesn’t cover.
Distribution to UK and international investors
Your scheme in front of investors who already buy abroad: on this site, in the investor briefing and through our advisers and partner offices.
- A development page, unit-type pages and a place on our property maps
- The investor briefing, sent to our subscribers
- Adviser introductions from Manchester, London, Dubai, Riyadh and Melaka
Launch and sales strategy
How and when a scheme reaches the market decides how fast it sells. We help plan the launch for overseas and UK buyers, from the first release to the last unit.
- Release sequencing and pre-launch allocations
- Payment plans that work for buyers abroad
- The reservation process, start to finish
Market entry consultancy
For developers selling to UK investors for the first time, or entering one of our markets. We know who buys, what they ask and what makes them hesitate.
- Who the buyer is, and what they compare you with
- Positioning and pricing for sterling buyers
- Which channels earn their cost
Marketing and content
Editorial pages written for investors, alongside the guides and magazine that bring investors to the site.
- Development and unit-type pages
- Market guides and magazine features
- Investor webinars, such as our Meet the Developers sessions
Lead handling and reporting
Every enquiry reaches an adviser straight away, with the page and the development it came from. Advisers qualify it and follow it through, and you get reporting on what your launch generates.
- One record per buyer, from first enquiry to reservation
- Marketing consent captured separately and recorded
- Reporting on enquiries by page and market
02How it works
Four steps to market.
We take on schemes we would recommend to our own clients, so the first step is always a proper look at yours.
Introduction
Tell us about the scheme and what you need: a full launch, one market, or a second channel alongside your own sales team.
Assessment
We look at the developer, the scheme and the paperwork.
Launch
Pages, content and the investor briefing go live together, and our advisers are briefed before the first enquiry arrives.
Sell and report
Our advisers follow every enquiry through to reservation, and you get regular reporting on what the launch generates.
03Reach
The markets we sell in.
Your buyers are investors in the UK and abroad, served from our head office in Manchester and partner offices in London, Dubai, Riyadh and Melaka.
- Thailand4 listed
- Malaysia1 listed
- United Kingdom5 listed
- Spain2 listed
- Oman15 listed
- Saudi Arabia39 listed
- United Arab Emirates16 listed
See the developers we already feature in the developer directory.
04Questions
Questions developers ask.
Which developers do you work with?
Developers with a proven record. We look at what you have delivered before we take a scheme on, in the same way we would for a buyer.
Which markets do you cover?
Thailand, Malaysia, Spain and the United Kingdom, and the Gulf: Oman, Saudi Arabia and the UAE. If your scheme is elsewhere, ask: we will tell you whether we are the right fit.
Can you work alongside our own sales team or agents?
Yes. We can be your channel to UK and international investors while your own team sells locally.
How are enquiries passed to us?
Every enquiry reaches an adviser straight away with the page and development it came from, and an adviser qualifies each one before introducing the buyer. We agree how reservations and reporting reach you before launch.
What does it cost?
Terms depend on the scheme and the scope. We set them out in writing after the first conversation.
05Developer partnerships
Tell us about your scheme.
Send the outline and we will come back to arrange a first conversation. No brochure needed at this stage.